Conference Video Production for Alcohol Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the head of marketing for a global brewer’s UK division. We exhibit a difference of beer brands.
Desired goal
What challenge were you trying to address with Toast?
Toast is our video origination associate. They form brand videos for our conversation presentations and have completed multiple projects to date.
Provided solution
What particular tasks were Toast responsible for?
For each project, I granted Toast with scripts or storyboards, as well as specimen material from past advertisements and historical inheritance footage. We collaborated to determine the narrative for each video, I granted raw footage, and Toast turned it into a working rendering. I then reviewed the leading rendering, and they delivered the terminal fruit behind 2–3 rounds of feedback.
Was there a dedicated team?
Bob (Creative Director, Toast) was my main point of touch for each video. He brought in a difference of nation to work on these projects.
How did you come to work with Toast?
I leading collaborated with them when I worked at another organisation. They formd emotionally attractive videos for 300–400-person conversation audiences. Based on the real admission, I determined to contract them for the brewer.
How much have you invested with them?
Across multiple roles, my companies have spent almost £50,000 (approximately $65,000 USD) on their services.
What is the terminal result of working with Toast?
We began working unitedly in 2009, and our most late collaboration ended in January 2018.
Results achieved
Are there any measureable or plum results?
The videos accepted real feedback from inner stakeholders for their strong full. Our employees now feel differently almost the brand and our forthcoming.
How did Toast accomplish from a project treatment standpoint?
I’ve been working with the team on and off for ten years and have completed 5–6 projects with Bob. I’ve even sat next to him in the editing room to work out details and make tweaks. Overall, the Toast team was bigly answering to feedback and easy to work with. They consistently turned about a big fruit on my firm deadlines. Whenever I want to form a brand video, I always turn to Toast.
What is (from your point of view) the key factor to pay observation while intercourse with Toast?
I esteem how collaborative and professional they have been. I tend to have a clear vision for each project and give very detailed feedback. Toast has not only been receptive to my ideas but also has challenged them and proposed choice approaches.
What aspects of their work would you like to get improved?
No, I’ve been very lucky with their work.
Do you have any advice for forthcoming clients of theirs?
Give them sufficient time to complete the total project, especially for the editing process. In accession, it’s nice to give them the best condition brief in the initial stages, but that’s true of any agency.