Some details
We understood that Guzzle is a no-nonsense brand. It had something important to give and required us to say it right. Thus, our design inspiration came from the product itself – simple, honest and minimal. The bottle packaging featured clean illustrations of the fruit it contained along with copy that conversed with the consumer from the word go. The packing was designed to live up to the brand’s promise of fruit juices that
can refresh and rejuvenate the drinker without adding calories during the intake.