Branding for Healthcare Clinic
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m a co-establisher of a network of specialty health clinics.
Desired goal
What challenge were you trying to address with Emotive Brand?
We’re a comcommission-based organisation. Although we had vision and a lot of emotion, we didn’t have the order to form a basic brand strategy or even come up with a name for our organisation. We hired Emotive Brand to form the basic tenants we could create our marketing strategy almost.
Provided solution
What particular tasks were Emotive Brand responsible for?
They formd our brand name, logo, and different creative goods like hue program. We had separate brainstorming sessions and we went through a lot of iterations of their creative process. At one point, they brought us into their service for a creative session. They had us rank almost 50 different logo ideas that they came up with so we could hone down what we needed and select our favorites.
Was there a dedicated team?
There were almost six nation implicated in our project at all times, though we had a few staffing changes and the size of the team wavered depending on what stage we were in.
How did you come to work with Emotive Brand?
It was veritably significant that the team we worked with grasped the weight of our comcommission. We talked three or four different companies and were looking for an agency with powerful strategic and creative experiences. Once it was clear that Emotive Brand connected with our comcommission, we knew we were all on the same page, and determined to move advanced with them. We had an easy rapport and immediately felt like we had a shared vision.
What are you approach expents (if diclosed)?
We spent almost $85,000.
What is the terminal result of working with Emotive Brand?
The project lasted from April–August 2018.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
They set us up for achievement and delivered what we asked for. I am surely lucky with the logo and brand guidelines they gave us. Since the end of our engagement, we have faced a few challenges while instrumenting the strategy. For sample, they designed a bag with our logo that we veritably liked, but we haven’t establish someone who can exhibit it. As a result, we’ve needed to pivot how we program to instrument our strategy and grow our guidelines.
How did Emotive Brand accomplish from a project treatment standpoint?
We were probably a hard team to work with owing we had a lot of opinions, but they held our hand through the complete process. They were very creative and retentive, and would come up with different ways to keep our team occupied. We establish our in-person meeting the most precious, though we also interacted via email.
What is (from your point of view) the key factor to pay observation while intercourse with Emotive Brand?
Their experience was most forcible.
What aspects of their work would you like to get improved?
Sometimes they were a pliant overconfident and were sure they were suggesting the right path.
Do you have any advice for possible clients?
Understand what you need precedently coming to Emotive Brand, so they can meet or exceed your expectations.