Branding for Online Clothing Co
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am the founder of Her+Her clothing brand place in Sonoma-County Ca. We are an online clothing brand for odd women and I superintend the day to day operations of the brand.
Desired goal
What issue was the provider supposed to deal with?
Flight?We needed help with educeing our brand story as well assuring we had our condensed interaction to liberate to our clients. Flight assisted with creating the Strategic Brief, Brand Essence and Brand Application, and Brand Standards and Guidelines.
What were your objectives for this project?
To form a clear strategy and program for our brand as well as educe our brand story to advise our brand interaction was aligned with our brands commission and vision.
Provided solution
What were the reasons for choosing Flight?
Flight had formd our brand logo and we were pleased with the work they performed and we were impressed with their creative process we determined to last with their services.
Please give as much detail as practicable because the work done
Their process is was to Explore.Create.Build. Explore: Stakeholder Interviews Client Card Sorting Meeting Client Presentation of Strategic Plan Strategic Brief Create: Story Brand Essence Presentation Brand Application Presentation Final Concepts: Brand Essence and Brand Application Build: Brand Implementation Plan Presentation Brand Implementation Plan Brand Standards and Guidelines
Were there any dedicated directors or teams that you worked with?
I worked with Sam ruler of brand strategy and design, Delaina Director of systems and operations, Natalia project director and Amanda marketing.
Results accomplishd
What results did you accomplish unitedly with Flight?
As a result of the project our brand has a clear strategy and program that will help us liberate our brand interaction to our clients.
How do you rate the interaction and interaction with Flight?
We had a project schedule that assisted with care us on track and had a clear program of each phase of the project.
What precisely do you attend to be the key specialty of Flight?
I was impressed with their dedication to learning almost our brand and apprehend our organisation precedently commencement their creative process.
What should be done better, if there are any desired improvements?
They are very skilled and knowledgeable.
