PR for Consumer Goods Show
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I work for Merchandise Mart Properties and I’m the marketing ruler for a consumer show named the One of a Kind Show.
Desired goal
What challenge were you trying to address with Heron Agency?
We wanted a PR agency to help us extend the best media outlets in the city and gain a hard following in our aggregation.
Provided solution
What particular tasks were responsible for?
This is our second year working with Heron Agency for the show we exhibit. They sent us a offer with a good media list and a powerful team supporting the efforts. They ramp up their outextend efforts a few months precedently the show, sending some leads out there and getting the buzz going. In accession to the transmitted PR, they also prepare collective media services leading up to the show.
Was there a dedicated team?
I principally work with two nation from their team.
How did you come to work with Heron Agency?
We accepted offers from two different companies, but Heron Media’s prices were competitive, they offered us accessional perks like collective media support, and nation almost the city had big things to say almost them.
What are you approach expents (if diclosed)?
We’ve spent almost $40,000 on their services.
What is the terminal result of working with ?
We began working with them on these annual shows in mid-2018 and we’re programning to last working with them through our next show.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
We’ve gotten big feedback from our artists on how professional and early the team at Heron Agency is. We have no complaints almost their work.
How did Heron Agency accomplish from a project treatment standpoint?
We typically adjoin once a week over the phone and send many emails. They’ve been big at managing and executing the project and our programs. They’re always useful to give a response and open to new ideas.
What is (from your point of view) the key factor to pay observation while intercourse with ?
Their level of professionalism and dedication to following through is most forcible.
What aspects of their work would you like to get improved?
No, I don’t have any suggestions.
Do you have any advice for possible clients?
Meet with them and get to know their team, they’re a amazing cluster.
