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Sasha Strauss speaks from two decades of experience in brand development, building brands for corporations, philanthropies and universities while working for the top advertising, PR, marketing and branding firms worldwide. He has delivered more than 500 professional speeches spanning more than 20 countries. His unique and proven perspective on how brands should be built and communicated is the foundation for his pedagogy and
strategic brand management agency, Innovation Protocol. In the midst of full time international work, Strauss teaches graduate brand strategy and marketing courses at USC and UCLA. Daily presentations to skeptical students and executives helped Professor Strauss hone his speech craft, advancing him into the top ranks of global speakers. He is a Distinguished Toastmaster, NSA Cavett Institute Presenter and trusted keynote speaker for companies like Nestlé and LEGO. Sasha was the highest rated keynote at Think Google Travel, Google’s exclusive conference series for their largest customers and advertisers. “With contagious enthusiasm, he inspired companies to think differently about how they brand by setting out a clear framework and weaving in unique industry examples.” His ability to inculcate brand truth is the same reason NPR, Forbes and The Wall Street Journal seek his timely guidance on branding anything from corporations to nations. After booking a keynote, our speaking team leverages the Innovation Protocol Discovery Process to objectively assess your attendee needs, organization’s strengths and current challenges. This extensive pre-work, along with Sasha’s guidance during preliminary phone calls, enable him to contribute as a highly informed teacher, making his interaction with the audience more engaging, inspiring and impressive.