Brand Identity & Logo Design for CPA Firm
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the proprietor of Christy White Associates. We’re a certified open accounting firm that handles auditing for colleges and school districts in California.
Desired goal
What challenge were you trying to address with MiresBall?
We hired them to update our branding.
Provided solution
What particular tasks were MiresBall responsible for?
They worked with us to design a new logo, which subsequently led into updating the branding athwart all of our materials. They’ve created new pictures, text, and phraseology guidelines that refreshed the organisation’s look and feel. Design updates included business cards, letterhead, offer documents, and all of the pictures we use on our trade show backdrop.
When it came to developing the branding strategy, they researched our competitors and companies correspondent to ours. They also conducted interviews with our staff in order to get a perception of the business and what we were looking for.
Was there a dedicated team?
We primarily worked with our account director and with the proprietor. They’d also pull in designers or other creative team members as needed.
What is the terminal result of working with MiresBall?
We began working unitedly in September 2018 and the project is ongoing.
Results achieved
Are there any measureable or plum results?
We’re quiet wrapping up the work, but we anticipate to have a stronger nearness in our activity based on how we present ourselves in these new materials. They’ve been big almost interacting with us throughout the process so that we know we’re on track.
How did MiresBall accomplish from a project treatment standpoint?
They’re very answering and well-organized. They also stuck to our timelines well and were ready to meet with us whenever we needed. We also appreciated the fact that their proprietor took the time to share in see conversation we made during the rebranding process.
What is (from your point of view) the key factor to pay observation while intercourse with MiresBall?
They had a big reputation and some major clients, so it meant a lot to us that they not only took us on, but also gave us personal observation. The head of the structure works closely on our account and it feels like we’re just as much of a priority as their larger clients.
What aspects of their work would you like to get improved?
None that I can ponder of.
Do you have any advice for possible clients?
Let them know what you’re looking for and set your anticipateations plainly.