
Some details
The Challenge: With the rise of ride-sharing companies like Uber and point-to-point car-sharing companies like car2go, conventional rental car companies must reinvent their business model to remain competitive. One way for these companies to differentiate themselves is by betting big on the future of autonomous vehicles. Neuron imagines the first user interface for passenger interaction with an autonomous ride-sharing
service.
The Solution: Wheel will allow users to arrange and pay for a ride in a Wheel-owned autonomous vehicle. An efficient, intuitive, and emotive interface will build trust between users and this new service. The Wheel vehicle will provide users with trip information, identity verification, comfort controls, the ability to make an emergency stop, and allow children to check-in with parents.
View full case study here: https://www.neuronux.com/wheel