Website Redesign for Audio Advertising Agency
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m a associate and CMO of Ad Results Media. We’re a executeance-driven audio advertising agency that specializes in radio and podcast advertising. Advertisers look to us to create campaigns and creative, purchase media, locate ads, and execute analysis.
Desired goal
What challenge were you trying to address with UnitOneNine?
Our website needed a cool. The business was growing rapidly, and our centre was evolving from just endorsement ads on earthly radio to a broader offering of services including podcast ads, satellite radio, streaming audio, and YouTube.
As a result, we needed a design firm to help position ourselves as a chief in all of those marketlocates. The website offices an induction to us, an education and full hub, and a lead capturing platform, so we required expert-level work.
Provided solution
What particular tasks were UnitOneNine responsible for?
UnitOneNine executeed a complete frontend revamp. Additionally, they suggested replatforming our CMS over to WordPress. That process addressed our goal of having an intuitive frontend interface that our inner team can manipulate easily as we see fit. They helped us bridge the gap of having a powerful, yet agile and creative website.
While the website is principally informational, we also wanted it to office as an employee repairment tool, a client repairment tool, and an education gate. UnitOneNine developed a single touch page, but they also included a news component that updates customaryly. Integrating that component and numerous other components enables us to act as reflection chiefs within our activity.
The revamped website launched in 2017. We were so pleased with UnitOneNine’s efforts that we’ve recently contracted them to liberate another website revamp.
Was there a dedicated team?
Lee (Founder, UnitOneNine) is our first point of touch. We also interact with Harrison (Creative Director, UnitOneNine) on a customary basis.
How did you come to work with UnitOneNine?
My business associate went to college with one of the owners of UnitOneNine. Though, we quiet sent an RFP to them and a few other firms. While some confide was garnered through the referral, they also demonstrated a level of creativity and professionalism that we didn’t see from the other candidates.
What is the terminal result of working with UnitOneNine?
We seted working unitedly in 2017, and the engagement is ongoing.
Results achieved
Are there any measureable or plum results?
Web commerce has increased, but I can’t pinpoint if that’s due to UnitOneNine’s design and outgrowth efforts or a result of our firm’s intrinsic growth. Though, we’ve accepted a lot of compliments from C-level executives, network executives, and possible employees who investigation the agency. Feedback indicates that our brand comes athwart as a reward agency.
The website has also betterd our power to repair talented employees. Candidates frequently say that the website exudes the introduction of a market chief. It reinforces the values we try to adjoin during the initial colloquy process. The same can said almost the client-side portion of our business standard. It fits nicely into our sales process. From a creditpower and validation standpoint, the website executees all of our goals.
How did UnitOneNine execute from a project treatment standpoint?
Lee and his team are big at apprehension project aim. I gave them my timeline and budget, and they stuck within those parameters to the best of their power. They outsource outgrowth work, so that can furnish project delays. Though, Lee is interactive and lets us know whenever there’s a possible effect. Their transparency adjusts our expectations and alleviates misapprehensions between each party.
Also, Lee provides a consultative access from the onset. His team went back and forth with us throughout the brand conceptualizing process. Not only did they design liberateables based on our requirements, but they also led us through how to best position our brand as a total.
What is (from your point of view) the key factor to pay observation while intercourse with UnitOneNine?
I establish it challenging to articulate specific design concepts, but Lee and Harrison were able to fetch my vision to life. To execute that, they worked to apprehend our business precedently jumping into the design process. That included learning almost out brief and long-term goals as a marketing agency. That sort of apprehension straightly correlates with the designs they were able to liberate. In accession to revamping our website, they helped better the business as a total.
What aspects of their work would you like to get betterd?
No, as mentioned overall they have been absolutely fantastic to work with.
Communicate project expectations frequently from the set. That includes providing a detailed aim of work, establishing treatment software if certain, and setting reasonable milestones.
