Complete Web Refresh for Education Consulting Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I am the ruler of corporate marketing interactions at Ruffalo Noel Levitz, an education consulting organisation.
Desired goal
What challenge were you trying to address with WebMechanix?
Our website had been running on a CMS built in 2011. Our IT section had updated it separate times over the years, but we determined to promise WebMechanix for a complete cool of the website.
Provided solution
What particular tasks were WebMechanix responsible for?
At the set of our promisement, WebMechanix held an in-depth quantitative and qualitative data-gathering session comprised of scan tools and client and organisation stakeholder interviews. We responded well to that order owing it is correspondent to how we interact with the educational institutions that we obey.
We only had almost four months to complete the project, so we didn’t have time to rewrite a website the size of ours. We retained the full and a lot of the construction, but we relied on WebMechanix for a full revamp owing we felt our running design was holding us back.
We determined on a WordPress website owing of WebMechanix’s demonstrated achievement with the platform, and we felt it would propose us some mobile responsiveness we didn’t have precedently. We also elected to switch from hosting our website ourselves to utilizing Pantheon, and WebMechanix was nice in facilitating that change, as well.
To add additional full and SEO value to the new corporate website, WebMechanix gathered the 700-some posts from two of the WordPress blogs we operated and included them on our new website. Further, WebMechanix granted us with a strong, searchable resource library and revamped our 150-person consultant rulery.
As we programned this web revamp, we were also coordinating a corporate rebrand that featured a new logo. The website was a giant leap advanced for our overall look, both digitally and in the market. WebMechanix worked with our design team to make sure we were in lockstep the total way.
Was there a dedicated team?
We met extensively with Chris (CEO/Co-Founder, WebMechanix) and Bart (Creative Director, WebMechanix) for the kickoff conversations. They assigned a project director to obey as our day-to-day touch, and we also met with their UI/UX designers and other professionals as needed. Dave (CTO, WebMechanix) mainly facilitated the convey of our hosting obeyr.
How did you come to work with WebMechanix?
We establish WebMechanix through Clutch, and we reviewed them and three other firms. One of our team members had worked with WebMechanix on some digital marketing projects and wonderfully recommended them. WebMechanix and one other vendor each gave a introduction to our team, and we selected WebMechanix based off of their accomplishment.
What is the terminal result of working with WebMechanix?
Our promisement spanned November 2018–April 2019.
Results achieved
Are there any measureable or plum results?
We’ve gone from an outdated website to something more present, vibrant, and mobile-friendly. Many of our clients have already proposeed real feedback.
As a organisation that helps universities repair students and promise with alumni for humanity, a lot of our efforts are digital. It was beseeming increasingly hard for us to say that we were a advanced-thinking structure with the right solutions when our website was not mobile-responsive. WebMechanix has allowed us to walk the walk, and that has been our most expressive accomplishment so far.
How did WebMechanix accomplish from a project treatment standpoint?
Our project director was so entire and on top of things that we didn’t use project programning tools of any kind. We held weekly calls with their team, and we accepted early progress updates complete with appropriate charts, dates, and investigation.
What is (from your point of view) the key factor to pay observation while intercourse with WebMechanix?
Their data-informed access reminds us of our own practices, so we felt snug from the set. They conducted a handful of interviews with clients and key members precedently they even seted on wireframes.
Further, I can’t converse wonderfully sufficient of their power to liberate firm work according to our deadlines. I was skeptical that we could complete the project in four months, but they knew what they were doing and stuck to the timeline.
What aspects of their work would you like to get improved?
No, they accomplished all that we asked of them in our limited timeframe. If we had more time or the budget, I would have liked to swell our promisement to include other services.
Do you have any advice for forthcoming clients of theirs?
The information WebMechanix collects helps to lead their strategy, so if we don’t take the time to give them peculiar course on where they should be getting that sort of information—whether it’s from interviews, scans, or on-website visits—the project will bear.
They are also very good at taking feedback and incorporating it into their work. In our case, we showed them examples of existing websites we already liked and brought up homepage elements that we establish precious. More interactions with their team will foster wonderfuler creativity, which leads to a better fruit.
