Some details
THE CHALLENGE
A new project based on the Bitcoin hard fork idea. The №1 goal was to get ready for the IEO and its implementation. The second task was the necessity to attract a new audience and the management of the community, who would be interested in a new, technologically advanced Bitcoin.
THE SOLUTION
NinjaPromo team worked out a full-scale marketing strategy
including the explainer video creation and writing press releases for the top media. In addition social media management, increasing brand awareness and conducting a lot of campaigns to attract the enthusiastic audience. In other words, we provided BitcoiOil with the full range of services from A to Z, except for software development.THE RESULTS
- 3 mln potential investors reached
- 240k organic impressions monthly
- $0.07 average cost per click
- 12 influencers and media talking about the project
- 1500 average number messages to the project
