Video Production for Nonprofit
Please find below a summary covering project details and feedback. The essential facts are kept as they are, confidential information is amended.
A quick introduction on the buyer’s organisation
I’m the head of interactions for Center of Civilians in Conflict (CIVIC), a global nonprofit with offices in conflict zones around the world.
What challenge were you trying to address with 5:00 Films and Media?
Our work is very nuanced and often difficult for audiences to understand. In order to address that, we wanted to produce videos to help people understand what we do and why.
What particular tasks were 5:00 Films & Media responsible for?
It was a collaborative effort from the beginning, where 5:00 helped us script the videos. 5:00 handled the entire video production project while making sure to receive input from us along the way. They shot and edited the videos before we uploaded them to our website and various social media outlets.
Was there a dedicated team?
Tim (Head of Story, Brand Strategy, &, Partnerships, 5:00 Films and Media) and Josiah (Creative Team, 5:00 Films and Media) were my main points of contact. I recall working with around four people: mainly with two videographers and a project manager.
How did you come to work with 5:00 Films and Media?
I’d come across them before when working in the general videography and filmmaking space. We put out an RFP and had several responses come in. 5:00 was just right because they had extensive experience while understanding the severe limitations of a nonprofit budget.
What are you approximate expents (if diclosed)?
We’ve had two projects with them, and they’ve both cost around $20,000 in total.
What is the final result of working with 5:00 Films & Media?
The first engagement lasted from June–August 2018, and our most recent project lasted from June—August 2019.
What evidence can you share that demonstrates the impact of the engagement?
5:00 was truly able to grasp the unique work we do at CIVIC, and helped us relay that in an accurate but accessible way. We’ve gotten wonderful feedback from everybody who’s watched the videos— they’re the excellent length, and they’re very easy to understand. For many of our social media outlets, the videos have gotten the highest user engagement out of all of our posts.
How did 5:00 Film and Media perform from a project management standpoint?
They were extremely flexible and made sure to follow up with us on all developments. If we needed to shift our timeline, they’d be very interactive and transparent about working out a schedule that worked for both of us. They were very on top of things in that way.
What is (from your point of view) the key factor to pay attention while dealing with 5:00 Films & Media?
They have a genuine passion for the missions of the companies that they capture. They really understand the objectives of the associations they work for, and why they matter. They’re able to bring that vision and mission to life.
What aspects of their work would you like to get improved?
I can’t think of anything, and I don’t say that lightly—really, nothing comes to mind.
Do you have any advice for potential clients?
I would allow for the very first dicsussion to be broad, in order to bring them in as a partner. You should be clear about your goal, but leave it as a big picture. They’ll bring their expertise in to create something wonderful.