Sylvia Day "Every Day": Gigante Vaz Partners Digital Marketing project at Qualified.One

Sylvia Day "Every Day" by Gigante Vaz Partners

Some details

Sylvia Day is the #1 romance writer in 28 countries.  Her bestselling novel, ",Afterburn/Aftershock,", was recently adapted into a movie.  In addition to creating advertising for her new book titles, GVP also serves as Sylvia Day',s social media agency.  The goal of our social media campaign is to reduce dependence on Sylvia Day',s book releases and increase engagement with the broader Sylvia Day brand and lifestyle.  Our campaign

reinforces and deepens the personal connection between Sylvia Day and her current fans and extends appeal to new fans by positioning Sylvia Day as a lifestyle connoisseur.  The social media program averages 8 custom posts per day/7 days a week and leverages each social media platform to its greatest potential (Instagram, Facebook, Pintrest, Twitter, YouTube and Snapchat).  Fan engagement scores continue to achieve double-digit growth.
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