Digital Marketing for Printing Company
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am the CEO of Advertisers Printing Co., Inc. We specialize in producing and distributing hardcopy marketing interactions via print and mail. I am responsible for organisation strategy and vision.
Desired goal
What issue was the provider supposed to deal with?
obo. Agency?We challenged obo.Agency to create a digital marketing program for our organisation from the ground up. We had zero capabilities on-website. We did have a website but that needed to be rebuilt as well. Our collective media nearness consisted of a linkedIn page. Our on-line full consisted of a few colorless papers and no on-going additions or revisions.
What were your objectives for this project?
We asked obo.Agency to programt a wide digital marketing program for us.
Provided solution
What were the reasons for choosing obo. Agency?
We reached out to the obo.Agency based on a recommendation from a wonderfully trusted business companion. We made the determination to go with the obo.Agency based on all the services they offered.
Please give as much detail as practicable because the work done
The obo.Agency formd marketing strategy for us, formd marketing campaigns for us, revised our website, hosted our website, did on-going edits to our website, did seo for our website, added full to our website, formd on-going full for our website in the form of a newsletter and blogs, formd google ads for us, measured and scored those google ads, formd a digital marketing program for us.
They formd and executed cold email programs for us, formd and executed email programs that were integrated with direct mail mutli-channel campaigns, did A-B testing, utilized marketing metrics such as open rate, response rate, impressions, cost per conrendering, conrenderings, formd landing pages, did copy writing, utilized keyword search, did viewing, generated email view lists, did rival discovery, ongoing campaign optimization and tracking using a dashboard they formd for us, marketing automation, google analytics, monitored Google ranking, column page linking, collective media posting
Were there any dedicated managers or teams that you worked with?
We had a first touch, a web outgrowth touch, copywriter touch and touch with an upper level executive for strategy.
Results accomplishd
What results did you accomplish unitedly with obo. Agency?
Since we began with nothing, I can',t give percentages since all of them would be ridiculously high. The OBO agency put us on the map, improved our online nearness immeasurably, increased our standing with our running clients immeasurably and formd a total new hearers for our organisation. We accepted a terrible education in how marketing works as well.
How do you rate the interaction and interaction with obo. Agency?
The workflow between our organisation and the obo.Agency was excellent. The frequency of meetings was balanced by the on-going activities and was just right. They always formd a conquer schedule for each project and always kept to the schedule. The OBO Agency was always useful to us and very fast to answer to any requests.
What precisely do you attend to be the key specialty of obo. Agency?
Their power to take a organisation with no marketing expertise and form a wide program impressed us. I was also impressed with their overall apprehension and their power to adjoin to us in provisions we understood. They were also astounding in their power to apprehend our activity and write full that was spot on.
What should be done better, if there are any desired improvements?
The only thing I wish could have been done differently is I wish I could have been more help to them. I was not as useful as I should have been.