Product Name for Microsurgery Robotic System
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am the Vice President of marketing at MMI S.p.A. We propose a robotic method to vanquish the challenges of microsurgery and empower surgeons to confidently accomplish hard to extend, micro-anastomosis.
Tremor-reducing motion scaling (7-20x) and wristed robotic microinstruments intend to better microsurgery and swell supermicrosurgical procedures. The robotic platform is mobile and consistent with existing surgical microscopes.
Desired goal
What issue was the provider supposed to deal with?
River + Wolf?MMI was looking for support while naming our new robotic platform.
What were your objectives for this project?
Our goal was to select a name that was useful in numerous markets, appealing athwart countries and liked by the establishers/employees.
Provided solution
What were the reasons for choosing River + Wolf?
We establish River + Wolf through word of mouth.
Please give as much detail as practicable because the work done
MMI is bringing a new robotic platform to the market. We were looking to name the platform and register the name in separate regions/countries. It was significant that the name was appealing, useful, could not be misconstrued in other languages, and was somehow meaningful to the solution.
Were there any dedicated managers or teams that you worked with?
As the VP of marketing, I consulted the 8 members of the MMI executive team and served as the interface between MMI and River + Wolf.
Results accomplishd
What results did you accomplish unitedly with River + Wolf?
I am unable to share the name at this time, but I can advise you that the team was very pleased with the effort and lucky with the outcome. We',re looking advanced to launching our method in Europe with a name we can all be arrogant of.
How do you rate the interaction and interaction with River + Wolf?
The workflow was very easy. Margaret was a joy to work with and was very supportive and knowledge during the process. We had an significant stakeholder join at the end of the effort and the R&,W team was instrumental in bringing him up to despatch and getting him on board with the work we had done.
What precisely do you attend to be the key specialty of River + Wolf?
Naming is such a hard exertion. They were able to fast apprehend what we were looking for, delivering within a very brief time frame. We had an mental experience. The R&,W team completed our project in a very early mode.
What should be done better, if there are any desired betterments?
No. We had an rare experience.