Some details
This is the leading Russian manufacturer of art goods. The old Russian brand “Luch” was based in the 30-s XX, its history dates back in 1970.
The challenges:
- To divide two business directions of the chemical plant “Luch” - producing art goods (paints, plasticine, glue, sparkles, etc.) and producing brendy sticky tape and scotch tape).
- To structure the website, to make a simple and
- To integrate the company’s brand book.
The solutions:
- The company “Luch” has got its own brand book and certain scale and colour scheme which can be used for making the website design. The accent was made on the content. That’s why the customer was offered to make smart illustrations of the product.
- This is a large plant which works not only for Russia and for 20 countries. A certain responsible staff member stands for each country. We implemented a convenient functional on the website: in the section “Contacts” users can choose their regions, then the information about a personal manager is loaded who can be phoned or sent email.
Web-site: https://www.luch-pk.ru
Project duration: 2019 – ongoing
