
Some details
Extending a global news organization to wearables, tablets, and mobile devices requires the technical expertise to tackle complex integrations while driving performance, the strategic capabilities to manage organizational and editorial complexity, and the user experience design sophistication to ensure the overall experience feels frictionless and intuitive.
Overcoming technology challenges through
innovationAl Jazeera’s original hybrid app was challenging to navigate and did not offer its users the ability to customize their experience. Recognizing this as a critical business challenge, Koombea developed an innovative solution enabling users to aggregate news that interest them most and customize their on-screen experience, in multiple languages.